33. Leveraging Your Clinical Pharmacist to Support Sales Initiatives
Many home infusion clinicians are focused on delivering exceptional patient care. How can these clinicians leverage these interactions and outcomes to assist their sales colleagues? This roundtable will review the new referral workflow and discuss opportunities throughout for sales or marketing activities by clinicians. Participants will leave with a better perspective on how they can deliver exceptional care and be recognized in their territories amongst key prescribers and their teams!
Many home infusion clinicians are focused on delivering exceptional patient care. How can these clinicians leverage these interactions and outcomes to assist their sales colleagues? This roundtable will review the new referral workflow and discuss opportunities throughout for sales or marketing activities by clinicians. Participants will leave with a better perspective on how they can deliver exceptional care and be recognized in their territories amongst key prescribers and their teams!
Learning Objectives
Review how the sales cycle and the new referral cadence are interconnected.
Discuss ways that clinicians can assist with sales and marketing activities.
Discuss how positive patient outcomes and experiences assist in capturing future referrals.
Speaker(s)
Ansley Lee Marketing and Sales Director Intramed Plus
Michael Bedenbaugh PharmD, MBA, MS Director, Pharmacy Services Intramed Plus, Inc
Ansley Lee Marketing and Sales Director Intramed Plus