Clinical Confidence Meets Sales Strategy

Education Track Sessions

Sales and Marketing

Clinical Confidence Meets Sales Strategy

We will discuss the role of clinicians on the sales team and how this translates to improved patient outcomes, increased ROI and expanded opportunities for clinicians beyond the bedside.

Learning Objectives

Identify and articulate the strategic advantages clinicians bring to sales roles, including the ability to provide real-time clinical insights and credibility as a first-line resource in the field.

Build confidence in transitioning to a sales mindset, including navigating sales conversations, managing imposter syndrome, owning the value of a clinical background in a commercial context, and closing.

Leverage clinical expertise to effectively open doors with decision-makers by identifying pain points, positioning solutions with authority, and creating early value in the sales process.

Speaker(s)

Jessi McCarroll MBA RD CNSC Lead Territory Manager
Premier Infusion & Healthcare Services

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Jessi McCarroll MBA RD CNSC
Lead Territory Manager
Premier Infusion & Healthcare Services

Education Track Sessions